Speaker : Mikaël Priol – Founder at netlinking.fr.

Netlinking is one of the two main positioning factors in SERPs. Some elements, such as the semantic context, are becoming increasingly important: it is often much more effective than the quantity or “power” of the links. During this conference, Mikaël Priol will reveal the elements taken into account by search engines to calculate your positions and will explain in particular how the semantic context of your incoming links impacts the positions of your site.

Conference in french