Head of Paid Search - Receptional
Matthew has been at Receptional since 2008 and heads up the award-winning Paid Search team. He has worked on large-scale client accounts in markets such as travel, retail, finance and gaming. Whilst Matthew is passionate about all areas of PPC advertising, he has a particular interest in online video advertising.
Speaker : Matt Loughlin – Head of Paid Search Receptionnal In this talk we will present the case for using YouTube advertising in 2019, looking at the current trends on YouTube, and the targeting options available to run best-in-class campaigns. We will also look at how we can now attribute this activity, from a performance […]